Plan-it Commander

Improving Quality of Life for Children with ADHD

Project Overview

Plan-It Commander is a computer game designed and proven to be effective for children with ADHD. While the game showed promise in a clinical trial for improving challenging behaviours (i.e. time management, planning/organizing, and social skills), the team experienced challenges when attempting to commercialize the game.

PIC mom with kid.jpg

Action & Impact

Taking an entrepreneurial and online marketing approach, we developed and released a minimum viable online platform, engaged in beta testing with rounds of iterations, implemented a digital marketing campaign, and used lean startup principles to launch the product in the Netherlands. We are also providing ongoing technical and customer service support to ensure continuing customer satisfaction. With an efficient and effective go-to-market strategy, we were able to bring this eHealth solution to more children and families who could benefit the most. We are currently, exploring the opportunity to scale the game into English speaking markets.

Impact in numbers

  • 2 organizations partnered with

  • 758 lives directly impacted

If you’re interested to learn more about Plan-it-Commander, or looking for a bold perspective on a challenge of your own, let’s connect!