We innovate for healthy living
Lifestyle-related chronic disease affects over a billion people and their families around the world, even though these are entirely preventable. Adequate levels of nutrition, physical activity, rest and a reduction of stress can virtually end this global epidemic. Positively influencing lifestyle choices is the biggest opportunity to increase healthy lifespan while at the same time, reducing the unsustainable economic burden on our healthcare systems. Increased annual productivity as a result of ending chronic disease would amount to almost $50 trillion in 2030. The value added to the quality of every human life however, is priceless!
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