Enabling City-Level Public-Private Partnerships to Reduce Chronic Diseases

Developing and scaling a sustainable business model for Public-Private Partnerships  

Project Overview
 
The City of Amsterdam (Public Health Service – GGD) and the Amsterdam knowledge institutions (UvA, AMC, VU, VUmc, HvA) are jointly conducting innovative interdisciplinary research  beneficial to the effective and sustainable  prevention of non-communicable diseases, such as overweight and obesity, diabetes and cardiovascular disease. The City of Amsterdam intends this research to promote a healthy lifestyle and optimum living conditions, and to prevent overweight and obesity among young people in Amsterdam. This will lay the foundations for preventing and combatting these non-communicable diseases in the long term.
 
Multi-disciplinary teams are working to  find solutions in terms of prevention and care by combining practice, research, policy and implementation. Some of the research projects are funded entirely or partly by private parties. 

Action & Impact
 
Heartbeat Ventures was recruited to ensure the feasibility and longevity of this partnership. Our team was directly involved in the development of a sustainable business model, and provided hands-on support to scale the initiative by engaging in private sector business development. We also provided project management support for executing the underlying research agenda.
  1. Focus Areas 
     
       > Partnerships
       > Research
       > Chronic Disease 

    Services Provided
     
       > Sustainable Business Model Development
       > Business Development with Private Parties
       > Project Management

       > Scaling Support

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